Octopus OS
AI Search Visibility
AI search visibility is whether Google, ChatGPT and Perplexity find your business and name it when your buyers ask. Octopus OS, the monitoring system we built, keeps checking it against the one document we write about your customer, for companies of 10 to 100 people.
- Marketing FoundationWe find out who buys from you, why, and what they're asking Google and ChatGPT.
- Octopus OSWe fix your website to answer those questions, then check every day that Google and AI tools can find you.
- MovementEvery month, we show you what changed and what needs to be done next so nothing is missed.
The Source
One document is the standard. We check your website against it every day
The Marketing Foundation ends in one document your whole company can work from: who your customer is, what you say to them, and the words you never use. Most firms hand that document over and move on. We load it into Octopus OS and check your live website against it every day.
Large companies call this marketing operations and run it with a department: the processes, data and tools behind the marketing. Octopus OS is that discipline for companies of 10 to 100 people, run against a document about your customer rather than a software vendor's template.
Nothing drifts quietly. Nothing we do for you is invisible.
What You See
Connected. Running. Next. In plain language
Your page shows every connection your marketing depends on and whether it answered today: analytics and tracking, Google Search Console, Bing, your email settings, and whether the site is up. It shows the work in five phases, with each task written as a sentence you could repeat to a colleague, and what the next one is.
It is not a dashboard of likes. Every number on it has a source and a date, because a number you cannot trace is a number that ends up in a board deck.
What It Checks
Four checks behind your AI search visibility
The parts of Octopus OS have the names the industry already uses. The difference is what they are checked against: the one document we write about your customer.
Brand governance
Your customer document's words on every page. Tone, signature language and the forbidden list are checked against the live site daily, so the message does not drift as pages are added.
Content governance
Every title against the keyword map. Every post through the same checks before it ships. The description AI tools read, and the schema search engines need, kept to the approved text.
SEO monitoring
Search Console and Bing read every day. The position of every mapped phrase. The sitemap carries real dates, and search engines are told within minutes when a page changes.
AI answer monitoring
Whether ChatGPT and Perplexity cite the site when your buyers' questions are asked, and how often. The one number that shows up before a lead does.
What It Is Not
AI delivers. It doesn't decide
The checks report what drifted. They do not rewrite your pages. Every change to your site is held as a draft until you say yes, and that document is written with you, from what your customers actually say.
Octopus OS is how a strategy survives contact with the next six months of work. It runs from the day that document is signed off: on its own for companies of 10 to 50 people, or as part of the Fractional CMO engagement.
Movement
What you get every month
Every month you get one report, in plain words, read against the day your Marketing Foundation was signed off.
- What moved. Your Google positions, whether ChatGPT and Perplexity name you for your buyers' questions, your visits and your enquiries, each against day one.
- What did not, and why. A change that made no difference is reported as one, so the next month is not spent repeating it.
- The next move, named. One page, one phrase or one question at a time, with the reason it comes next.
Every figure carries its source and the date it was read. Anything we could not measure is said, not shown as a zero.
The Curious Questions
Frequently Asked Questions
Answer the questions your buyers ask, plainly, on your own pages, and keep the same facts everywhere ChatGPT reads about you: your website, your profiles and your reviews. Then check whether it names you. Octopus OS asks ChatGPT and Perplexity your buyers' questions every month and records whether you are cited, and which competitors are named alongside you.
Octopus OS is the monitoring system we built to run marketing operations for companies of 10 to 100 people. We manage the processes, data and tools behind your marketing and check them every day against the one document we write about your customer, so nothing you spend on marketing is wasted and every number has a source. You see what is connected, what is running and what comes next, in plain language.
No. It is a page you read. Everything on it is written as a sentence you can repeat to a colleague. The checks run on our side; you see the results and the next step.
Every connection your marketing depends on: analytics and tracking, Google Search Console, Bing, your email settings, and whether the site is up. Every page's title against the keyword map. The description AI tools read. The words your customer document says never to use. The schema search engines need. Whether ChatGPT and Perplexity name you when your buyers ask.
A dashboard shows numbers. Octopus OS shows decisions with their source and date, and tasks in your words. When your website and your customer document disagree, it says so, and one of them gets fixed.
No. AI delivers. It doesn't decide. The document about your customer is written with you, every change to the site is held as a draft until you say yes, and the checks only report what drifted.
Every engagement starts with the Marketing Foundation, which produces the one document about your customer. Octopus OS runs from the day it is signed off. Book a 20-minute call and we will show you a live page.