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  • February 2, 2022

    Why Your Audience is the Most Important Piece to Your Strategy

    BySonja Mellema InAudiences
    • Facebook
    • Twitter
    • Google+

    Regardless of the marketing styles you prefer, you need to acknowledge the desires of your audience. Maybe they respond better to bright colours, or they prefer educational material, regardless, understanding this will ensure that your marketing and branding is effective and delivers results. This blog is to help you become more audience focused, so let’s […]

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  • January 12, 2022

    What Does the ‘New Normal’ Mean for Your Marketing?

    BySonja Mellema InMesssaging
    • Facebook
    • Twitter
    • Google+

    When COVID-19 first took the world by storm, everyone had to adjust to what was a seemingly temporary event. Now, over a year into the pandemic, we all have to adjust to the ‘new’ normal. The world may never be the same after the pandemic. Everyone has realized the potential of the internet, and how […]

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  • December 8, 2021

    How Does Consistent Messaging Help Your Marketing?

    BySonja Mellema InEducation Series
    • Facebook
    • Twitter
    • Google+

    Whether you are utilizing Instagram, TikTok, Twitter, Facebook, or a combination thereof, you must remain consistent in your marketing to foster awareness and loyalty. We want you to succeed in your marketing efforts, so let’s dive in! How Brand Awareness Supports all Other Marketing Brand awareness is one of the most important things if you […]

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  • March 25, 2020

    Marketing During Crisis | The Right Messaging at the Right Time

    ByDario InCrisis Communication
    • Facebook
    • Twitter
    • Google+

    One of the questions we’re getting from entrepreneurs & businesses right now is, ‘How do I market during a crisis?‘ It’s a very large question that needs to account for the following variables: Your target audience Your product The current crisis So we’ve gone ahead and created a OVERLY simplified Crisis Messaging Framework to help […]

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  • March 16, 2020

    How can I adapt my service to include social-distancing?

    ByDario InCrisis Communication
    • Facebook
    • Twitter
    • Google+

    How can I adapt my service to include social-distancing? This is going to be the question that dominates conversations sooner than later. Here are a couple of steps to help you address this new barrier: Acknowledging that your clients have a new barrier to your service, understand what that is, accept it. ie. Clients no […]

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Popular Posts

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  • Marketing During Crisis | The Right Messaging at the Right Time March 25, 2020

  • Instagram Stops Screenshot Notification Features June 18, 2018

  • Marketing & Managing Clients During COVID-19 March 13, 2020

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