Who We Are

About Us
About Us

How it Started...

Starting Octopus & Son Social Media Inc. was a journey that began with a simple blend of design, organization, and a fascination with sociology, long before social media marketing became a field of study.

It’s not just another agency; it’s the culmination of a decade’s worth of passion, continuous learning, and creative problem-solving.

In an era when social media was uncharted territory, I dove into the potential to craft unique narratives. I focused on developing intuitive processes, building a culture of pride in our work, and creating a supportive community for the brands we champion.

This endeavour wasn’t solely about marketing; it was about laying the groundwork for a different kind of storytelling, one that truly resonated with audiences and brought brands to life in the digital space.

Through years of constant learning and adapting, Octopus & Son grew from my solo venture into a tight-knit team of remarkably skilled individuals. Each member brings their own specific skills and personal passions to the table, fuelling our collective fire. We’re a group of designers, strategists, writers, and thinkers united by our love for crafting stories that connect and resonate.

It’s not just our ability to adapt to the ever-changing digital landscape that sets us apart. The heart we invest in our work extends beyond the agency, as I continue to nurture the next generation of digital marketers through my ongoing teaching role at the University of Mount Royal, a commitment I’ve cherished for over six years.

Octopus & Son is more than a marketing company. It’s a place where creativity meets strategy, where every campaign is a labor of love, and where every brand’s story is given the care and attention it deserves. We stand firm in our belief in the power of human connection, the strength found in diversity, and the profound impact of a well-told story.

Thanks for stopping by. Let’s make something great together.

– Dario Hudon-Verrelli

About Us
About Us

How it Started...

Starting Octopus & Son was a journey that began with a simple blend of design, organization, and a fascination with sociology, long before social media marketing became a field of study.

It’s not just another agency; it’s the culmination of a decade’s worth of passion, continuous learning, and creative problem-solving.

In an era when social media was uncharted territory, I dove into the potential to craft unique narratives. I focused on developing intuitive processes, building a culture of pride in our work, and creating a supportive community for the brands we champion.

This endeavour wasn’t solely about marketing; it was about laying the groundwork for a different kind of storytelling, one that truly resonated with audiences and brought brands to life in the digital space.

Through years of constant learning and adapting, Octopus & Son grew from my solo venture into a tight-knit team of remarkably skilled individuals. Each member brings their own specific skills and personal passions to the table, fuelling our collective fire. We’re a group of designers, strategists, writers, and thinkers united by our love for crafting stories that connect and resonate.

It’s not just our ability to adapt to the ever-changing digital landscape that sets us apart. The heart we invest in our work extends beyond the agency, as I continue to nurture the next generation of digital marketers through my ongoing teaching role at the University of Mount Royal, a commitment I’ve cherished for over six years.

Octopus & Son is more than a marketing company. It’s a place where creativity meets strategy, where every campaign is a labor of love, and where every brand’s story is given the care and attention it deserves. We stand firm in our belief in the power of human connection, the strength found in diversity, and the profound impact of a well-told story.

Thanks for stopping by. Let’s make something great together.

– Dario Hudon-Verrelli

The Octopai
The Octopai

Meet the Team

Get to know the creative minds driving our work

Dario Hudon

Founder & Director of Marketing

Digital Marketing Strategist | Marketing Lecturer at Mount Royal University | Keynote Speaker

Professional headshot of a Lead Strategist with a focus on Process Improvement, Operations, and Strategy, part of the Octopus & Son Social Media Inc. team.

Kayla Kearney

Lead Strategist

Process Improvement | Operations | Strategy Bachelor of Business Management

Scott Foster, the creative lead at Octopus & Son, ready for strategic brand innovation.

Scott Foster

Social Media Manager

Audience & Engagement Strategist | Content Photographer | Visual Designer

Corey Brennan, Lead Brand Designer at Octopus & Son, showcasing expertise in brand development.

Corey Brennan

Lead Designer

Brand Identity Expert | Visual Communication Designer | Illustrator | Digital Art Specialist

Dario Hudon-Verrelli, founder of Octopus & Son, exemplifying expertise in digital marketing.

Dario Hudon

Founder & Director of Marketing

Digital Marketing Strategist | Marketing Lecturer at Mount Royal University | Keynote Speaker

Professional headshot of a Lead Strategist with a focus on Process Improvement, Operations, and Strategy, part of the Octopus & Son Social Media Inc. team.

Kayla Kearney

Lead Strategist

Process Improvement | Operations | Strategy Bachelor of Business Management

Scott Foster, the creative lead at Octopus & Son, ready for strategic brand innovation.

Scott Foster

Social Media Manager

Audience & Engagement Strategist | Content Photographer | Visual Designer

Corey Brennan, Lead Brand Designer at Octopus & Son, showcasing expertise in brand development.

Corey Brennan

Lead Designer

Brand Identity Expert | Visual Communication Designer | Illustrator | Digital Art Specialist