• TikTok vs. Instagram: Decoding the 2023 Algorithm Requirements

    In the dynamic world of social media, keeping up with the ever-changing algorithms is essential for content creators and businesses alike. Two major platforms, TikTok and Instagram, have both evolved significantly in recent years, with each platform’s 2023 algorithm reflecting unique requirements for success. In this blog post, we’ll break down the key differences between […]

    Read More

  • What is and how do you use Ephemeral Content?

    What is Ephemeral Content? Ephemeral content is content that is only available for a period of time, say 24-48 hours. Platforms like Instagram and Snapchat have the option to make “stories”. These stories only last for about 24 hours, which makes them ephemeral.  Brands use Instagram and Snapchat stories to promote products, services, advertise the […]

    Read More