• [email protected]
  • 1.888.963.4991
Octopus & Son Social Media Inc. | Calgary Digital Marketing Octopus & Son Social Media Inc. | Calgary Digital Marketing Octopus & Son Social Media Inc. | Calgary Digital Marketing
  • Home
  • About Us
  • Our Services
    • Copywriting
    • Design
    • Marketing Consulting
    • Social Media Management
    • Speaking Engagements
    • Photography
    • Videography
  • Resources
    • Workshops
    • Find Your Target Audience
  • Case Studies
    • Case Study | Audience Building
    • Case Study | Engagement
    • Case Study | YYC Covid Map
  • Blog
  • Contact Us
  • March 9, 2022

    What are your audiences barriers and values? (and why you want to know them)

    BySonja Mellema InAudiences
    • Facebook
    • Twitter
    • Google+

    Values, barriers, and audience-centric marketing… Let’s learn more! Barriers Barriers can be perceived or can have reason to back them. Regardless, the barriers are valued and need to be acknowledged. These barriers can be due to knowledge, skills, infrastructure, culture, socioeconomics and so much more. With that said, when you understand the barriers, you can […]

    Read More

  • February 2, 2022

    Why Your Audience is the Most Important Piece to Your Strategy

    BySonja Mellema InAudiences
    • Facebook
    • Twitter
    • Google+

    Regardless of the marketing styles you prefer, you need to acknowledge the desires of your audience. Maybe they respond better to bright colours, or they prefer educational material, regardless, understanding this will ensure that your marketing and branding is effective and delivers results. This blog is to help you become more audience focused, so let’s […]

    Read More

  • February 3, 2021

    How to Sell to Your Target Audience

    BySonja Mellema InAudiences
    • Facebook
    • Twitter
    • Google+

    You don’t need to be a sales person to be able to sell. By developing an understanding of your audience, you can succeed in your marketing. It’s time to learn more about how to sell to your target audience. First Step: Know your Audience Getting to know your audience is one of the most important […]

    Read More

Categories

  • Audiences
  • Brand Awareness
  • Content
  • Crisis Communication
  • Design
  • Education Series
  • Gen Z
  • Holiday Marketing
  • Instagram
  • Mental Health
  • Messsaging
  • Objectives & Goals
  • Resources
  • Strategy
  • TikTok

Popular Posts

  • Science: There Are 3 Different Types of Selfie Takers September 21, 2018

  • Know Your A to Z’s for National Selfie Day June 20, 2018

  • Marketing During Crisis | The Right Messaging at the Right Time March 25, 2020

  • Instagram Stops Screenshot Notification Features June 18, 2018

  • Marketing & Managing Clients During COVID-19 March 13, 2020

  • Home
  • About Us
  • Our Services
  • Blog
  • Contact Us

©2023 Octopus & Son Social Media Inc.